About – Planetlungs

About us

Our journey began in early 2021 when we were offered a parcel of 23,000 hectares of rainforest in Peru. Recognizing the urgent need to combat rainforest destruction, we chose to act. Instead of allowing this vital ecosystem to be exploited, we decided it should be preserved.
Our philosophy is simple: if the rainforest is for sale, then those who wish to conserve it should be the ones buying it. With so much wealth in the world, why not use it for something truly beneficial? We firmly believe that both small and large investments can make a significant impact on saving the rainforest.
Our vision is for everyone to have the opportunity to own a piece of the rainforest. By having numerous individuals and organizations as stakeholders, the likelihood of deforestation decreases significantly. A collective of people invested in preserving the rainforest creates a powerful movement that grows stronger over time.

Every rainforest owner should have the ability to visit their land. We provide official title deeds, and through geodata technology, each owner can precisely locate their piece of the rainforest and monitor its condition.
To facilitate this mission, we established the non-profit organization Planetlungs.org. Our Peruvian subsidiary, Planetlungs Amazonas, is headquartered in Ayacucho, Peru, chosen in honor of our first female president who resides there. While our current headquarters are in Ayacucho, we plan to relocate to the Amazon rainforest region in the future.

Currently, we have six dedicated employees, each bringing diverse qualifications to our organization. We look forward to welcoming more employees and volunteers, each with unique skills and aspirations, to join us in our mission.

You Have the Power to save the Breath of the World

The Founder

Uwe W. Alfred Lehnfeld

Publicist, journalist, author, businessman, M.A., MBA

For a long time, I tried to make a living by selling finished goods, achieving a decent level of success. One day, a business associate offered me the opportunity to purchase a forest in Peru. I had no idea what this entailed or how it would work. Selling a forest? Who would buy that? Initially, I thought it was a piece of land that could be utilized somehow. I didn’t realize it was a forest concession granted by the Peruvian government to fell and sell trees. The concessionaire has the right to cut down 5% of trees in their concession area annually. It’s clear that these trees are primarily tropical hardwoods. I didn’t know that many non-valuable trees would need to be cut down before reaching the valuable ones. Nor did I know that this business would require an extensive infrastructure, including storage areas, settlements for forest workers, roads, airstrips, fuel depots, food storage, and machinery parks.

As I began to understand the situation, it became clear to me that a grave injustice was being committed. Rainforests were being destroyed to produce a few pieces of elegantly decorated furniture in Europe, North America, or Asia. But the rainforest is the lung of our planet! The 165 million hectares of the Amazon rainforest produce 20% of the world’s oxygen, as much as all other rainforests combined! This vital resource simply cannot be harmed!

I changed. I no longer wanted to sell industrial goods. I wanted to save the forest. I wanted to stop the felling of trees and to rally people to help ensure that no one ever thinks of using a chainsaw in the Amazon rainforest again. That’s why I founded Planetlungs.org.

Planetlungs is the platform that enables our work. Through Planetlungs, we aim to garner worldwide support for the rainforest. We want to reach out to individuals who share our goal of saving the rainforest as passionately as we do.

As the founder, I invite you to embrace Planetlungs.org as your platform. I urge you to use this platform to connect with other like-minded individuals who are also committed to saving the rainforest. Let us come together and network on this platform to do everything in our power to ensure that no more trees are felled in the Amazon rainforest. Together, we can achieve more than we can alone, and every bit of help is welcome!

The Founder

Luz Norma Arones

Wirtschaftsingenieur, SAP BW, Finanzen und Controlling Spezialist

I come from a family of entrepreneurs, a legacy handed down to me by my parents and grandparents. During my childhood and youth, I was prepared to take over the family business and to bear the responsibility of managing the finances, assets, and daily operations of a company.

My formative years were spent in turbulent political and economic times marked by significant structural changes. Despite the challenges and influences that shaped my path, one feeling remained unwavering: the innate desire to give back, to help, and to improve the lives of others. Let me share a poignant moment from my past with you:

I vividly remember walking hand-in-hand with my mother through the hallways of a hospital. It was a place full of children, some bedridden, others sitting up and following us with curious eyes. As we approached, their previously serious or pained expressions transformed into beaming smiles, and their small hands eagerly reached for the little gifts my mother carried.

Although I may not have fully grasped the gravity of the situation at my young age, I watched silently as the doctors and nurses thanked my mother for the gifts and monetary donations she provided. This experience left an indelible mark on me, instilling a passion for philanthropy and a determination to make a positive impact wherever I go.

For many years, I have been deeply convinced that I must contribute to the common good. Life is full of changes and challenges. The bitter and beautiful experiences I have lived through have shaped me and made me aware of the realities we face in a world that often seems indifferent to them.

Until recently, the preservation of our planet was not as important or interesting to me as it is today. However, alarming reports in national and international news have brought to light the dreadful changes our planet is undergoing. The devastating droughts affecting many countries, where access to water is a matter of life and death, are deeply troubling.

Here in Europe, sudden and destructive floods sweep away houses, cars, trees, and tragically, many lives. We witness the immense power of nature and our own vulnerability in the face of its fury. At the same time, forests in America, Australia, Canada, Africa, and elsewhere are ablaze. Record temperatures exceeding 45 degrees Celsius, coupled with a single spark, are enough to destroy crops and forests in numerous countries. Brave firefighters tirelessly battle the flames, often at the cost of their own lives. It is clear that urgent and decisive action is required to address these pressing environmental issues.

We must not forget that the glaciers at the North and South Poles are melting and flowing into the sea, causing sea levels to rise. Lakes and rivers are becoming increasingly polluted, affecting crops and entire regions, while the climate of our planet is significantly changing.

Whether we want to admit it or not, we all contribute to the destruction of our planet. Politicians often ignore the numerous factors contributing to climate change and rising global temperatures. The relentless pursuit of economic growth, coupled with the granting of numerous permits and licenses to large corporations, allows for the exploitation, pollution, and destruction of our planet, ultimately endangering the survival of humanity.

The millions of dollars or euros generated by these activities will become meaningless in the future if we do not bring about radical changes in all sectors of the global economy now.

It is urgently necessary for all of us to recognize the reality of climate change and take measures to mitigate its impacts. We must prioritize climate protection and understand that this planet is not only our home but also the home of future generations, and it is our responsibility to care for it.

The Amazon rainforest is of paramount importance to all of us, serving as one of the world’s most vital oxygen-producing “lungs.” It is imperative that we protect it from excessive deforestation and exploitation.

We count on you for our mission

Vision

We are idealists, romantics, pragmatists, thinkers, workers, lawyers, merchants, writers, journalists, industrial engineers, entrepreneurs, and, above all, compassionate individuals. We refuse to stand idly by as our world falls victim to the relentless march of industry.

While it’s true that our planet may naturally undergo periods of warming, it is evident that the numerous combustion processes associated with modern economies are exacerbating climate change. We are determined to safeguard the most crucial, and perhaps the last, resources of our planet, ensuring that our world remains habitable for generations to come.

To achieve this, we have set our sights on the Amazon rainforest. While it may not be feasible to purchase the entire rainforest, we are committed to acquiring as much of it as possible. By placing the rainforest in the hands of those dedicated to its preservation, we believe there is still hope.

Our strategic goal is therefore to acquire as much of the Amazon rainforest as possible. We are dedicated to mobilizing all available resources to achieve this aim. In doing so, we are not only protecting the rainforest itself but also mitigating further damage to our climate.

Mission

Our mission is to guarantee the preservation of the Amazon rainforest by ending deforestation, illegal logging practices, the intentional burning of large areas, the expansion of monoculture agriculture into forested areas, and the exploration and extraction of oil and illegal mining activities in search of gold, diamonds, and other minerals.

Safeguarding the Amazon rainforest in its entirety is a challenging task due to its vast expanse of thousands of hectares. To achieve this, it is essential to collaborate with politicians, enforce protection and prevention laws, establish international agreements, and foster cooperation on many levels. This is truly a task for all of us; this planet is our home, where we were born, where we will die, and what we will leave as a legacy to our children—a fatal inheritance or a still beautiful place.

We must all remember, and remind future generations, that forests and our seas are organs that produce the vital oxygen we need. They provide us with the air necessary for the survival of all living beings on our planet.

We are committed to convincing individuals, governments, organizations, and the entire global community that deforestation and any excessive damage to the Amazon is a crime against nature and against ourselves.

Values

We love people
We want future generations to be able to live on this planet
We are looking for the support of all people
We want industry, business, people and politics to work towards the preservation of the Amazon rainforest
We want to keep a joyful and livable world
We want the Amazon rainforest to be protected